Hace unos días comenzó en redes sociales un debate mundial que aún no tiene fin. Se trata del color de un vestido que, dependiendo de la percepción del cerebro de cada persona, se ve negro y azul o blanco y dorado.
La imagen viral, publicada en Tumblr, levantó una polémica tal, que distintas marcas la aprovecharon para realizar real time marketing y promover de forma expansiva sus productos o servicios. Estas son las empresas que se anotaron en el juego de la pieza textil:
Carta Blanca
![](http://www.producto.com.ve/pro/sites/default/files/Ve%20Cinex.jpg "Cinex - @CinexVe: "¿Cuál prefieres? #AzulDoradoCinex"")
Cinex - @CinexVe: "¿Cuál prefieres? #AzulDoradoCinex"
![](http://www.producto.com.ve/pro/sites/default/files/Ve%20Cirque%20du%20Soleil.jpg "Cirque du Soleil - @Cirque: "We see it as blue and yellow, but we may be a tiny bit biased. #TheDress"")
Cirque du Soleil - @Cirque: "We see it as blue and yellow, but we may be a tiny bit biased. #TheDress"
![](http://www.producto.com.ve/pro/sites/default/files/Ve%20Domino.jpg "Domino's Pizza - @dominos: "This is awkward, it's actually white and red"")
Domino's Pizza - @dominos: "This is awkward, it's actually white and red"
![](http://www.producto.com.ve/pro/sites/default/files/Ve%20Guinness%20Ireland.png "Guinness Ireland - @GuinnessIreland: "Proud to be black & white, or is it white & black? #TheDress"")
Guinness Ireland - @GuinnessIreland: "Proud to be black & white, or is it white & black? #TheDress"
![](http://www.producto.com.ve/pro/sites/default/files/Ve%20IKEA_7.jpg "IKEA . @IKEAUSA: "You're not the only ones @Cirque! We see blue & yellow too :) #TheDress"")
IKEA . @IKEAUSA: "You're not the only ones @Cirque! We see blue & yellow too :) #TheDress"
![](http://www.producto.com.ve/pro/sites/default/files/Ve%20JC%20Penney_6.jpg "JCPenney - @jcpenney: "We promise, we aren't messing with you. This dress is blue and black. #TheDress #Blueandblack #WhiteandGold"")
JCPenney - @jcpenney: "We promise, we aren't messing with you. This dress is blue and black. #TheDress #Blueandblack #WhiteandGold"
![](http://www.producto.com.ve/pro/sites/default/files/Ve%20Kit%20Kat_5.png "KITKAT - @KITKAT: "Definitely Red and White! #HaveAbreak #TheDress #breakfromthedress #TeamRedAndWhite"")
KITKAT - @KITKAT: "Definitely Red and White! #HaveAbreak #TheDress #breakfromthedress #TeamRedAndWhite"
![](http://www.producto.com.ve/pro/sites/default/files/Ve%20Krispy%20Kreme_4.jpg "krispykreme - @krispykreme: "Definitely not blue #TheDress"")
krispykreme - @krispykreme: "Definitely not blue #TheDress"
![](http://www.producto.com.ve/pro/sites/default/files/Ve%20Lego_3.jpg "LEGO - @LEGO_Group: "#whiteandgold or #blackandblue? We found a way around science- you can have both! #TheDress #dressgate"")
LEGO - @LEGO_Group: "#whiteandgold or #blackandblue? We found a way around science- you can have both! #TheDress #dressgate"
LG España
![](http://www.producto.com.ve/pro/sites/default/files/Ve%20M%26M_2.jpg "M&M'S® Brand - @mmschocolate: "Why does everyone keep calling us Gold and White now? What’s going on, Internet?! #TheDress #WhatColorsAreThisDress"")
M&M'S® Brand - @mmschocolate: "Why does everyone keep calling us Gold and White now? What’s going on, Internet?! #TheDress #WhatColorsAreThisDress"
Máscara de Látex
Máscara de Látex
Pepsi México
Pepsi Argentina
The Peanuts Movie